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26 Feb 2008
Webinar: Website Optimizer, What Should I Test?
We continue to receive a lot of questions about Google Website Optimizer, our website testing and optimization tool. Those of you who are familiar with Website Optimizer may have seen the Quick Start Guide and read our advanced testing strategies. Recently, however, you've asked us for more insight …
01 Feb 2008
Groundhogs, Seasonality, and Trends
Tomorrow, February 2nd, is Groundhog Day, and Punxsutawney Phil will soon emerge from his burrow and give his prediction for how much longer winter will last. While working with a prognosticating woodchuck to predict seasons is great, we have our own tool for determining seasonality: Google Trends. …
25 Jan 2008
Latest Retail and TechB2C Industry Newsletters
Just because the December holidays are over doesn't mean we're taking a break from our industry trends and seasonal highlights. Get a head start on preparing for winter sales opportunities (including Valentine's Day) with our latest Retail and Tech B2C newsletters.Retailers can find tips for driving …
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| Newsletter Management Features |
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Our online newsletter management suite is designed to be part of your customer retention and development strategy. Integrated with our CMS or used standalone you can keep in touch easily and regularly using this completely automated newsletter management tool - a few mouse clicks is all it needs to create a customised full colour online newsletter or ezine. |
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You’ll set up and run an email marketing campaign in minutes - including the auto-response activation. Time consuming irksome management tasks such as subscribe and unsubscribe and delivery schedules are completely automated. Customised to serve your needs this powerful tool has a fully featured back office content management system complete with searchable database, management reports and tracking statistics.
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The Big Easy Newsletter Features
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Sign up script |
Provides clickthru button and form |
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Subscription management |
Auto subscribe |
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Unsubscribe Management |
Auto or manual unsubscribe via subject or body text Remove bounced emails |
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Database management |
Manage groups Search user database |
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Create Newsletter in HTML or Text |
Fixed or flexible templates.
Unlimited use of templates |
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Preview in HTML or Text |
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Flexible distribution scheduling |
Auto send Manual send |
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Real-time multiple reports |
Number of views Number of clickthrus Clickthru info for each individual user What pages were visited by whom Clickthru ratings Which links were clicked most |
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Personalization |
From: and To: line personalization Subject line personalization Body text personalization |
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Auto-reply filter |
Respond to incoming address Respond to subject line |
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Auto responses |
Autorespond in text or html 20 predefined responses |
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Auto archive newsletters |
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Multiple database fields |
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No maximum list size |
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Secure password access |
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Multiple trackable links |
Number of views Number of clickthrus Clickthru info for each individual user Which pages were visited by whom Clickthru ratings Which links were clicked most |
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Test campaigns |
Create A/B target groups |
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List management |
Review, add and delete lists and records |
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Technical support |
via email within 4 hours |
The Big Easy Newsletter Management Suite Charging plans
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Base system |
Upload, install and test on server. |
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Price |
£750 plus tax |
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System requirements |
MS SQL server 7.0 or above |
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Hosting & Help (optional) |
£45 per month |
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Terms |
40% on agreement, remainder on sign off. |
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Template Design (optional) |
Ask |
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Additional Customizing |
Ask |
We've made a special point of keeping the newsletter management suite very user friendly - your business team won't need specialist skills. And because we use proven web based technologies it's reliable and easily scaleable. We've built in hosting flexibility -you can host or we'll do it for you - it's your choice. Call +44 1784 460 064 for further information or request more information |
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