09 Jul 2008
Keyword Tool updated with search volume data
Based on advertiser feedback, and our commitment to provide useful tools and information for our advertisers, we've now added search volume data to the Keyword Tool. Now, when you use the Keyword Tool to search for relevant keywords to include in your keyword list, you'll be able to see the …

10 Jun 2008
The latest newsletters to start the summer
Could your AdWords account use a little oomph? If so, then the latest AdWords Industry Newsletters have some fresh ideas for you.This quarter's Retail issue features tips for getting a head start on your holiday campaigns and using Google Trends to understand your keyword traffic. In the Tech B2C …

03 Jun 2008
Pump Up Your Site with Website Workout
Today at the SMX Seattle conference, the Website Optimizer team announced the launch of the Google Website Workout contest. The idea behind the contest is simple: the team wants to help four businesses "pump up" their websites so they can realize more sales, leads, and sign-ups. Our consultants …

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A few months back, we told you about an opportunity to request a complimentary campaign optimization from our team of optimization specialists. Many of you took us up on this offer, and we've been pretty busy between then and now. We've since worked through your requests, and are ready for more.

If you're interested in having an expert optimizer work on one of your campaigns, simply fill out this request form telling us about your business and advertising goals, and we'll send you our suggestions within 10 business days. As we mentioned in April, our team will review your website, campaign structure, ad text, and keywords -- then contact you with customized recommendations to help you reach your goals. Once you receive these recommendations, you'll have complete control over which ones to implement.

And, as we also said back in April, our Optimization team thrives on challenge -- so don't hesitate to give us your most problematic campaigns!

By the way, if you had us work on an optimization for one of your campaigns as a result of our previous post, you may certainly submit a different campaign now. To set reasonable expectations, however, please note that (depending on the volume of requests we receive) we may move our 'repeat customers' towards the end of the queue. Also, this service is currently available for advertisers in the U.S., Canada, and the U.K.

To those who have wondered why we are doing this, it's pretty straightforward: we often get requests via email and phone for help with keywords and ad text, so we've decided to take the hint and be more proactive. And, of course, it is to everyone's advantage to have AdWords ads performing well.

Bonus Tip: Is your business seasonal? If so, let us know and we can help provide suggestions for summer barbecues, back-to-school, or whatever occasion is most important to your business - although it may now be a bit too late for Father's Day campaigns. Sorry dad!

Posted by Blake, Inside AdWords crew