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09 Jul 2008
Keyword Tool updated with search volume data Based on advertiser feedback, and our commitment to provide useful tools and information for our advertisers, we've now added search volume data to the Keyword Tool. Now, when you use the Keyword Tool to search for relevant keywords to include in your keyword list, you'll be able to see the … 10 Jun 2008 The latest newsletters to start the summer Could your AdWords account use a little oomph? If so, then the latest AdWords Industry Newsletters have some fresh ideas for you.This quarter's Retail issue features tips for getting a head start on your holiday campaigns and using Google Trends to understand your keyword traffic. In the Tech B2C … 03 Jun 2008 Pump Up Your Site with Website Workout Today at the SMX Seattle conference, the Website Optimizer team announced the launch of the Google Website Workout contest. The idea behind the contest is simple: the team wants to help four businesses "pump up" their websites so they can realize more sales, leads, and sign-ups. Our consultants … |
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| 3 December 2007
Introducing the AdWords Local PlusBox In a post last month we told you about the location names that appear beneath locally targeted ads. We've recently made updates with the introduction of the AdWords Local PlusBox. The Local PlusBox is a feature that displays more geographical information for a local business ad that appears in the … In a post last month we told you about the location names that appear beneath locally targeted ads. We've recently made updates with the introduction of the AdWords Local PlusBox. The Local PlusBox is a feature that displays more geographical information for a local business ad that appears in the top position above Google search results. When users see the Local PlusBox and click on it (see the 'closed' screenshot below), the ad expands to include a map, address, driving instructions, and phone number, in addition to the location name that appears beneath the last line of ad.
Closed:  Expanded:  (Click on each image for a full-size version) If your ad appears with the Local PlusBox, you'll still only pay for clicks that lead to your landing page. You won't be charged for clicks on the Local PlusBox, map, or driving instructions. We are in the process of rolling out this feature to AdWords accounts in the US, Canada, UK, and Germany. It should be available to all advertisers with top placement ads in these countries within the coming week or so.If you're already using local business ads, you don't have to change anything in your campaign settings for this feature to appear. If you want the Local PlusBox displayed with your ad, your ad must show in the top position. We recommend increasing your ad quality to improve your ad's position, and please remember that all ads must meet quality and price thresholds to appear at the top of the page.  Archive |
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