09 Jul 2008
Keyword Tool updated with search volume data
Based on advertiser feedback, and our commitment to provide useful tools and information for our advertisers, we've now added search volume data to the Keyword Tool. Now, when you use the Keyword Tool to search for relevant keywords to include in your keyword list, you'll be able to see the …

10 Jun 2008
The latest newsletters to start the summer
Could your AdWords account use a little oomph? If so, then the latest AdWords Industry Newsletters have some fresh ideas for you.This quarter's Retail issue features tips for getting a head start on your holiday campaigns and using Google Trends to understand your keyword traffic. In the Tech B2C …

03 Jun 2008
Pump Up Your Site with Website Workout
Today at the SMX Seattle conference, the Website Optimizer team announced the launch of the Google Website Workout contest. The idea behind the contest is simple: the team wants to help four businesses "pump up" their websites so they can realize more sales, leads, and sign-ups. Our consultants …

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As you might already know, AdWords offers a feature called location targeting that lets you specify where in the world you want Google to show your ads. You can target countries, cities, regions, or any other geographic area you'd like.

If you use the AdWords Standard Edition, you'll notice a new version of location targeting. We've added a new interactive map so you can see all the locations you've selected. We've also added more flexible targeting options that cater to your unique advertising needs. For example, let's say you run an online store, and you ship to all of the United States except Hawaii and Alaska. With these new targeting options, you can target your campaign to the U.S. and exclude those two states. Or, you might run campaigns that are relevant to markets across the United States and a few cities in Europe -- now you can target all of those locations in one single campaign.

If you'd like to learn more about the new location targeting features, please visit the location targeting section of our help center.

Posted by Heather, Inside AdWords crew