26 Feb 2008
Webinar: Website Optimizer, What Should I Test?
We continue to receive a lot of questions about Google Website Optimizer, our website testing and optimization tool. Those of you who are familiar with Website Optimizer may have seen the Quick Start Guide and read our advanced testing strategies. Recently, however, you've asked us for more insight …

01 Feb 2008
Groundhogs, Seasonality, and Trends
Tomorrow, February 2nd, is Groundhog Day, and Punxsutawney Phil will soon emerge from his burrow and give his prediction for how much longer winter will last. While working with a prognosticating woodchuck to predict seasons is great, we have our own tool for determining seasonality: Google Trends. …

25 Jan 2008
Latest Retail and TechB2C Industry Newsletters
Just because the December holidays are over doesn't mean we're taking a break from our industry trends and seasonal highlights. Get a head start on preparing for winter sales opportunities (including Valentine's Day) with our latest Retail and Tech B2C newsletters.Retailers can find tips for driving …

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Empowering the business team to control site content is vital - content is THE determinant in keeping customers returning, driving the sale and maintaining rankings with the search engines. So it's imperative that content is updated regularly for new offers, products and information. Moreover, you need the ability to react immediately to market trends, test and change offers, manage content and pricing constantly. You also need to be able update news stories that may be affecting your company.
You and your business team should be able to do this simply, instantly, and without the long and complex learning curve necessary for web publishing applications. Until recently, the flexibility and integration that most companies required in content management was limited to buying expensive big brand content management systems: but like most out of the box solutions less than 20% of the features are ever used. To save you money, we re-purpose our existing successful applications and tailor-make them to answer your specific business needs. You get exactly what you need - and you could save 80% on the cost. What's more, we use industry standard architecture and code - so any savvy developer can maintain or upgrade the system.
Take back content control Call 01784 460 064 for further information or eMail here